The duality of two worlds, being a Diva and Hardcore.

Divacore is a french manufacturer of high quality earphones, headphones and sound peripherals. Endorsed by Jo Wilfried Tsonga, a pro tennis player, Divacore is starting to become quite notorious. To put them on a map, we offered them a brand new identity along with some TV ads.

In the logo, we could find all the elements that makes Divacore what it is. The “D” and the “C” 2 different times, one in negative space, the other out from the line building. We also find all the sound channels, low, med & hi. To finish, the 2nd and third bar formed a speaker icon. To reveal the new identity to Divacore, I mounted a quick video with some visuals from the one and only Beeple along with the track E1M1 from Doom by Mick Gordon.

Scope

  • Branding
  • Typography
  • Logo Design
  • Strategy

Softwares

  • Illustrator
  • Photoshop
  • Premier
  • After Effects

Infos

Client

Divacore

Agency

We Are Addict