Come and see what they hear.

Disculture was an expo about live changing albums curated by the journalists of Rock & Folk Magazine. This commissioned visual was for the promotion of Disculture where the claim was “Come see what they hear.” The art direction for the visual had to be rock’n’roll; by using organic elements and sticking an eye in an ear, we achieved the literal translation of the claim.

By using photo-scanned elements of the exposition room (background wallpaper) and scattering the eyes and ears in such a way that some looks around the room and one of the eyes looks straight at the viewer, we created an impactful and rock’n’roll visual.

Scope

  • 3D
  • Print
  • Digital
  • Motion Design

Softwares

  • Cinema 4D
  • After Effects
  • Photoshop

Infos

Client

Rock & Folk Magazine

Agency

We Are Addict